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This project involved designing and developing a bilingual website for an international law firm, focused on serving both Korean and global clients. The website was structured to communicate legal expertise clearly across languages.
Project Objective:
The primary objective was to create a high-trust website that attracts global clients and converts them into consultation inquiries. The website was designed not only as an information platform but as a legal service acquisition channel.
Planning Highlights:
International law firm websites often fail when they simply translate content without considering user intent. This project focused on structuring legal services, case types, and consultation flows in a way that aligns with both Korean and international clients. Special attention was given to multilingual UX and clarity of legal communication.
Key Screen Structure:
The website was structured around a strong firm introduction, legal service sections, case and expertise highlights, trust-building elements, and strategically placed consultation touchpoints. Each section was designed to guide visitors from understanding to inquiry.
Design & Development:
The design emphasized professionalism, authority, and global accessibility. Clean layouts, structured content, and multilingual support were used to ensure usability across different regions. Built on WordPress with WPML and a fully responsive framework, the site ensures seamless performance across all devices.
Project Significance:
This project demonstrates how a law firm website can evolve into a powerful global legal acquisition platform—combining multilingual accessibility, structured UX, and conversion-focused design to generate consistent high-value legal inquiries.